What is Clean Beauty?

Clean Beauty = products that are safe for people, animals, and the planet — free of toxic chemicals, cruelty-free, vegan, and made with care.

Organic & Natural

Plant-based, non-GMO, pesticide-free, and as close to nature as possible.
Designed to nourish your skin without harmful additives.

Common Toxic Ingredients to Avoid

Parabens: Preservatives that mimic estrogen, linked to hormone disruption and cancers.
Fragrance & Phthalates: Synthetic chemicals often hidden under “fragrance” that may harm hormones.
Ethoxylated Agents (PEGs, SLS, Sulphates): Harsh cleansers that strip natural oils and may be carcinogenic.
Formaldehyde: Preservative found in nail polish, keratin treatments, and some makeup — recognized carcinogen.
Petrochemicals (Mineral Oil): Accumulates in the body, environmentally hazardous.
Talc: Can be contaminated with asbestos — carcinogenic.
Silica: Common in powders and primers; non-biodegradable and potentially harmful.

Product Safety & Expiration

Foundation & Concealer: 2 years from opening
Lipsticks, Lip Gloss & 3-in-1 Balms: 2 years from opening (Tip: clean regularly with tissue)
Mascara: 6 months (avoid eye infections)

Fact: Skin absorbs products fast — some ingredients reach your bloodstream in under 30 seconds! Treat your personal care like food: know what’s going in.

Regulation Reality

No makeup, including natural or clean products, is strictly regulated by Health Canada or the FDA.
It’s the manufacturer’s duty to ensure safety — which is why choosing trusted, clean brands like da lish matters.

Why Clean Beauty Matters

Cancer rates for women under 40 are rising — protecting your body starts with conscious choices.
Less chemicals = healthier skin, body, and planet.
Using clean, safe products is a simple way to support your long-term health.